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The Non-Obvious Insights Blog.

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NY Times Admires Brand Bloggers & Consumer Evangelists

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Starwood Launches a Katrina Online Relief Auction

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Why Lawyers Always Lose on The Apprentice

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BLOG = Better Listing On Google

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FutureMe.org

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Email Marketing Needs to Get Back to Basics

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The Storyteller Instinct at We Media

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Sneak Preview: Ogilvy PR BlogFeeds

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The Importance of Having a Personality

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I might be wrong, but …

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Fear Marketing

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Photoshop Scores PR Hits on West Wing & Desperate Housewives

Recently Released: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.

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About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

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Skip the obvious and anticipate the future with our weekly newsletter. Join over 25,000 subscribers and start receiving the stories (and insights) you’ve been missing.

About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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