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Be More Interesting Since 2004.

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Jan 17

What the Canadian Angst Over the Upcoming Trump Inauguration Can Teach Us

In days, President Trump will take office again and there is certainly some concern among the groups you would expect. One unusual source for some...
Read More about What the Canadian Angst Over the Upcoming Trump Inauguration Can Teach Us

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May 07

How to Completely Screw Up Interactive Media Planning

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May 03

How to Create a Social Media Bio in Typepad (without HTML)

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May 01

Lessons From WuFoo on Making a Fun User Interface

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Apr 30

4 Trends That Signal the Future of Online Retail

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Apr 28

Book Review: The Four Hour Workweek

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Apr 26

The Real Secret of Relevance in Marketing

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Apr 25

Notes on the Vibe from Ad-Tech San Francisco

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Apr 23

Inside the Art of Brand Personality: A Preview of Ad-Tech Panel

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Apr 23

A Few Non-boring Ways to Use Twitter For Marketing

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Apr 20

Streakers, Gunmen and The Death of Network News

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Apr 19

2 Recaps of The Millennials Conference

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Apr 18

The Indian Film Festival, Permanence and the Internet

Recently Released: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.

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About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

What the Canadian Angst Over the Upcoming Trump Inauguration Can Teach Us

January 17, 2025

The Brilliance of Costco’s New Plan to Build Apartments on Top of Their Stores

January 16, 2025

The Slow Decline of Patriotic Branding (and Maybe National Pride Itself)

January 15, 2025

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About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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