The Non-Obvious Insights Blog. Non-Obvious Insights
The Non-Obvious Insights Blog.

Dedicated To Helping Readers
Be More Interesting
Since 2004.

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Text Messaging and Customer Service

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How Marketing Saved Civilization

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Yet Another Boeing Opportunity

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VW Uses "Double Marketing" to Position Brand

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The Importance of a Movie Theater Website

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Wikipedia No Longer Defines the Wiki

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Hilton Promotes a Better World, Starwood Promotes Better Style

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Google Launches the DaVinci Code Quest

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Is a Blog a Corporate Asset?

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21st Century Recruiting and Jobseeking

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Can Blogging Impact Your Bottom Line?

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Been Wronged? Get Your Revenge Online

Coming Soon: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my upcoming book about the 4 secrets of becoming a non-obvious thinker - coming 09/24!

Download Excerpt 

About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

Detroit Rides “Post Bankruptcy Energy” To Become America’s Most Unlikely Boomtown, According to WSJ

Why Amazon Is Filled with Garbage Ebooks and How They Could Fix It

What Would You Put In the “Forever Library” to Archive Human Existence for a Billion Years?

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The Non-Obvious Insights Newsletter. Non-Obvious Insights
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The Non-Obvious Insights Newsletter
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Skip the obvious and anticipate the future with our weekly newsletter. Join over 25,000 subscribers and start receiving the stories (and insights) you’ve been missing.

About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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