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22,000 People Who Would Clean Toilets For WiFi Access

Do you actually read the terms and conditions for Wifi access before accepting it? If not, apparently you’re not alone in your lazy behavior. Wifi provider Purple hilariously added a clause into their terms for WiFi as a social experiment, and over 22,000 people blindly agreed to do everything from cleaning toilets to “manually relieving sewer blockages” in exchange for their WiFi. Only one person actually spotted the gag … and won a prize for their diligence.

Read the full story on Gizmodo >

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In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.

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