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When you take the time to create something that is accessible by those who need the most help, you often end up creating a better experience for everyone.
I am a writer, so my keyboard is pretty important to me. It’s the reason why my computer of choice for the past two decades has consistently been a Lenovo Thinkpad. They have the best keyboards.
For the past ten years I have gone through an annual ritual of publishing a book about trends that describe our shifting culture and business environment. Over the past decade, my team and I have identified and written about well over 100 trends covering everything from the rise of the #metoo movement (a trend we … Read more
This week there have been no shortage of World Cup memes. Everything from Senegal manager Aliou Cissé becoming the tournament’s coolest man, to the early domination of Ronaldo. Yet the one meme so far that might offer the best business lesson is the justified worldwide ridicule Adidas is earning for their confusingly designed official jerseys. … Read more
For a crash course in figuring out what is real and what isn’t online, who better to turn to than a YouTuber who has built a reputation out of debunking viral videos and showing what techniques they have used. While you could go frame by frame to see the tricks, the more useful conclusion from … Read more
If you ever wanted someone to blame for having to change your password every 90 days – last week the world found out who that person is. Former National Institute of Standards and Technology manager Bill Burr recently admitted to the WSJ that his 2003 password guidelines were unnecessarily harsh. The new guidelines suggest removing the … Read more
Starting with a set of 5,000 images that were retouched by five different photographers, Google and MIT built an algorithm that can automatically retouch a photo WHILE you take it. In a world already filled with “photoshopped” images which distort reality, advancements like this have the potential to further blur the line between real and … Read more
Judging whether you want to get to know someone romantically solely based on their photos has become such a commonplace behavior that “swiping left” has its own meaning. That is about to get even more prevalent as Tinder’s latest redesign prioritizes the images you upload. While it may seem shallow, this is not really that … Read more
What if a chatbot could learn the logic of customer service interactions and help you do everything from fight a parking ticket to negotiate a discount on your mobile phone bill? It turns out chatbots are excellent at this type of negotiation because of how formulaic most customer service scripts are. If a bot can … Read more
As you know, this weekly post is a collection of interesting stories, but today I was inspired to try something different. Rather than sharing individual stories, I’m going to make connections and instead share three themes with multiple stories, along with a collection of links to stories that caught my attention this week. In the … Read more
Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.
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In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
