31 2018 December
The Ultimate Recap of the Best Stories of 2018
You know that moment in most long running TV shows when they do that recap show filled with all the greatest scenes from past episodes?...
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19 2018 January
Smog Tower, Sh*Thole Namibia, Chilean Fog Beer And How Kids See Gender Identity
New Study Finds That Kids Are More Flexible About Gender Identity One of the trends my team and I uncovered and wrote about this year...
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07 2017 November
What I Learned By Predicting Trends For 8 Years (And Almost Becoming A Futurist)
I have often resisted describing myself as a futurist. To me, a futurist was someone who offered an ambitious prediction of the far future —...
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05 2017 September
Why Millennials Hate The Doorbell
When you ask Millennials to describe the doorbell, a surprising number use phrases like “panic-inducing,” “hateful” and “terrifying.” Sound overblown? It turns out many millennials...
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06 2017 February
The Best and Worst of Super Bowl 2017 Marketing Strategy
This was an unexpected year for the Super Bowl … one where the game almost rivaled the ads for my interest. As you might expect...
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16 2015 July
The 5 Worst Habits Of Selfish Brands
Do you know a selfish brand? Most of us do. We encounter them constantly – trying to promote their latest and greatest product. Their ads...
Read Now30 2014 October
Why Brands Should Stop Idolizing Oreo’s Social Media Strategy
Today is great timing for a Halloween promotion. Everyone is talking about costumes, candies and spooky stuff as they prepare for the rare treat of...
Read Now09 2014 October
The One Thing Every Brand Needs To Build Trust
Despite what advertising tells you, supermodels don’t generally eat mile-high bacon burgers. Yet this is exactly the type of fabricated reality we have come to...
Read Now12 2013 March
The Underappreciated Reason SXSW Matters (In A Word)
It is tempting to search for the next big thing. There were no shortage of journalists sent to SXSW this past weekend for their annual...
Read Now08 2012 December
15 Marketing Trends To Watch In 2013 + FREE Ebook!
A few days ago, I published the full 96 page report of my 15 marketing trends to watch for 2013 on Slideshare – and published...
Read Now05 2012 October
How To Tell Better Stories: 10 Profound Lessons From The Future Of Storytelling Conference
Walking off the ferry into Snug Harbor on Staten Island, there was a big motorcade of cars and police standing there. It was the first...
Read Now03 2012 April
5 Insights From The 2012 Social Media Marketing Industry Report
Earlier this morning the team at SocialMediaExaminer.com released their annual report on the state of Social Media Marketing. Based on the responses of over 3800...
Read Now20 2012 March
How United Could Have Avoided Frustrating Staff And Alienating Customers
This might surprise you, but Zappos doesn't offer standard overnight shipping. But for years customers of the site have been getting overnight shipping even though...
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