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post thumbnail for “Somebody I Used To Know” & The Co-Created Future Of Musical Storytelling

29 2012 June

“Somebody I Used To Know” & The Co-Created Future Of Musical Storytelling

The moment in 1981 when MTV officially launched its music channel by airing The Buggles’ “Video Killed the Radio Star" was a big moment in...

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post thumbnail for 10 Signs You May Have An Unhealthy Relationship With Social Media

22 2012 June

10 Signs You May Have An Unhealthy Relationship With Social Media

There is a reason the word "pervasive" is often used right alongside social media. For many of us, the social channels we use to connect...

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post thumbnail for The Importance of Being Fearless

05 2012 June

The Importance of Being Fearless

Most of us have a love affair with the big idea. We memorialize and romanticize it. We attend workshops or read books to learn how...

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post thumbnail for How To Be A Better Entrepreneur, Friend, Parent, Marketer & Human

21 2012 May

How To Be A Better Entrepreneur, Friend, Parent, Marketer & Human

NOTE FROM ROHIT: Likeonomics is now AVAILABLE – if you read my previous post and decided to wait to buy it because I asked you...

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post thumbnail for 5 Marketing Lessons From Uber (The World's Best Travel App)

04 2012 May

5 Marketing Lessons From Uber (The World's Best Travel App)

Several weeks ago I was standing on a street corner in New York. (This is not the sentence I thought I'd start this post with,...

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post thumbnail for 50 SXSW 2012 Panels Worth Getting Excited About

04 2012 March

50 SXSW 2012 Panels Worth Getting Excited About

Here's a sad fact about SXSW – at any given time there are at least 16 other talks, events or meetups that you could be...

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post thumbnail for 2012 Edition: 15 Marketing and Business Trends That Matter

03 2012 January

2012 Edition: 15 Marketing and Business Trends That Matter

Let me tell you a little secret.  I look forward to putting together an annual trend report the same way that some people look forward...

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post thumbnail for Survive The Modern Believability Crisis: Be Meaningful

08 2011 November

Survive The Modern Believability Crisis: Be Meaningful

Last year when I spoke at a TEDx conference on reinventing marketing, I asked what I thought at the time was a relatively innocent question:...

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post thumbnail for 5 Surprising Reasons Haters Are Good For Your Business

19 2011 October

5 Surprising Reasons Haters Are Good For Your Business

There are generally two kinds of businesses, the ones who are afraid of haters and the ones who aren't. A hater is pretty easy to...

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post thumbnail for Facebook Bankruptcy: How (And Why) To Convert Your Personal Profile To A Facebook Page

08 2011 September

Facebook Bankruptcy: How (And Why) To Convert Your Personal Profile To A Facebook Page

FINAL UPDATE: This process did not go as expected for me and there are several downsides to converting your profile to a page.  Read my...

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post thumbnail for The Magic Button: Finding The Real Secret Formula For Social Media

10 2011 August

The Magic Button: Finding The Real Secret Formula For Social Media

Let me tell you a secret I don't often share: I have a magic social media button. This button has only one special power: when...

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post thumbnail for Toyota Venza Reminds Us Of The Dangers Of Evangelism

26 2011 July

Toyota Venza Reminds Us Of The Dangers Of Evangelism

If there is one universal truth that almost no one in the world of technology or social media has figured out, it might be this:...

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post thumbnail for The Marketing Truth Which Surprised Mark Zuckerberg

13 2011 July

The Marketing Truth Which Surprised Mark Zuckerberg

The first time that brands were ever allowed on Facebook, the only way they could advertise was by offering a specific promotion. No brand awareness...

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