27 2007 August
Why Everyone Hates To Love Technorati (But Does Anyway)
For all of the criticism about Technorati’s inconsistent ranking figures or recent team changes, the one thing the site has intuitively understood from the beginning...
Read Now22 2007 August
Add Your Votes To The New SxSW Panel Picker
For those who follow this blog, you know that I attend and speak at a lot of events. Each has a different vibe and type...
Read Now21 2007 August
How to Sell the Value of Social Media To Your Boss
I don’t consider myself a blog envangelist. My role is not to walk into every client’s office and tell them to start a blog. For...
Read Now13 2007 August
What If Consumers Could Generate Ads They Want To See?
Last week I sent myself an email to generate a Google text ad. As any Gmail user knows, Google serves ads based on the text...
Read Now07 2007 August
How To Find Sites Faster Online Without Using Google
Google is great when you are searching for a single webpage or source of information. Many of my searches still fit that category – so...
Read Now06 2007 August
What Most Social Networks Do That People Hate …
I sign up for a lot of social networks. Part of my job involves reviewing new sites and knowing what is being launched and as...
Read Now09 2007 July
The Complete Gallery Of Simpsons Movie Marketing
In what may go down in history as one of the biggest integrated movie marketing efforts in the history of Hollywood, the pre-promotion for the...
Read Now28 2007 June
MSNBC Skips Social News Trend, Focuses on Visual News
Standing out for your online news offering is rapidly becoming almost impossible for publishers. After all, as we each get smarter about using RSS feeds...
Read Now27 2007 June
Hellmann's Takes Search For "Real Food" Into Blogosphere
Today the Wall Street Journal published a piece about our upcoming branded entertainment campaign that we are officially launching tomorrow for Hellmann’s in partnership with...
Read Now26 2007 June
6 Useful Social Media Tools and Sites For Women
When it comes to social media tools, most are not gender specific. That’s a good thing, as it means they can be uniformly useful for...
Read Now19 2007 June
500 Things You Can Learn From A Supermodel
You may think there isn’t much you can learn from a super model – but you’d be wrong. The job of a model is to...
Read Now12 2007 June
The Complete Guide to Short Term Blogging
One of the most challenging aspects of blogging that hold many companies and individuals back from jumping into starting their own blog is the ongoing...
Read Now28 2007 May
US Government Uses Blog Summit to Foster Discussion on Pandemic Flu
Consider this a fair warning – this week I will often be blogging about client work as I contribute to the Climate Response Blog. As...
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