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post thumbnail for What Meta’s Latest Effort to Help Kids Spot Predators Really Tells Us

20 2025 February

What Meta’s Latest Effort to Help Kids Spot Predators Really Tells Us

There is a question that journalists learn to consider often which we should all get better at asking: why now? Any time a story crosses...

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post thumbnail for Will Facebook Become a Sad AI-Dominated Graveyard in the Coming Year?

08 2025 January

Will Facebook Become a Sad AI-Dominated Graveyard in the Coming Year?

Facebook announced they are going to get more aggressive with allowing AI-generated users and profiles on Facebook. In a move literally no one was asking for,...

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post thumbnail for The One Time When Everyone Lies on Social Media: After Getting Laid Off

03 2024 September

The One Time When Everyone Lies on Social Media: After Getting Laid Off

Getting laid off is hard. Though I’ve now been an entrepreneur for nearly ten years, I do remember those moments (yes, plural!) in my life...

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post thumbnail for The App That Recreates Social Media’s Dopamine Hits Without Actually Letting You Post Anything

10 2024 April

The App That Recreates Social Media’s Dopamine Hits Without Actually Letting You Post Anything

One of the irresistible allures of social media has always been the dopamine hit from people engaging with the things that you post. Getting likes feels good....

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post thumbnail for How To Post on LinkedIn (Or Social Media) Without Feeling Embarrassed

02 2024 April

How To Post on LinkedIn (Or Social Media) Without Feeling Embarrassed

LinkedIn can be a cringey place. As a “jobs board with a social network layered on top of it,” the platform has a consistent stream of...

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post thumbnail for Facebook Brought Back the “Poke” Button … Here’s Why So Many People Started Using It Again

22 2024 March

Facebook Brought Back the “Poke” Button … Here’s Why So Many People Started Using It Again

About a decade ago in a Facebook post, Mark Zuckerberg once wrote “we thought it would be fun to make a feature that has no...

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post thumbnail for Inside the Ban on TikTok and Why It Could Work

15 2024 March

Inside the Ban on TikTok and Why It Could Work

In general, the idea of banning something that kids really want to do or use hardly ever works. Betting against the ingenuity of young minds...

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post thumbnail for 3 Observations from TikTok’s New 2024 Trend Report

01 2024 March

3 Observations from TikTok’s New 2024 Trend Report

The newly released TikTok 2024 Trend Report offers more than a few to-be-expected trends that are essentially meant to promote the platform to advertisers … but some of...

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post thumbnail for New RXBands Offer a Secret Stretch Code and a Marketing Case Study

10 2024 February

New RXBands Offer a Secret Stretch Code and a Marketing Case Study

Here’s something you probably haven’t seen before … a protein bar company launching a discount code promo that only appears once on an exercise band...

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post thumbnail for The Search for the Realest Person on Earth Starts with … Social Media?

21 2023 October

The Search for the Realest Person on Earth Starts with … Social Media?

Social media today is often the home of negative emotions and addictive outrage. It’s no wonder many surveys are showing a mass exodus with shrinking usage on...

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post thumbnail for When Influencer Marketing Goes Predictably Wrong

26 2023 July

When Influencer Marketing Goes Predictably Wrong

When a fast fashion retailer often criticized for negative environmental and labor track record wants to recast its brand image, it is not a good...

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post thumbnail for 3 Marketing Lessons From The Minions Movie

10 2022 July

3 Marketing Lessons From The Minions Movie

Last night we got dressed up to see a movie. To be more specific, my boys and a group of their friends created their own...

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post thumbnail for How To Archive Yourself In the Digital Age

16 2022 June

How To Archive Yourself In the Digital Age

This article helped me consider the value of discarding that archive so I can move beyond the past version of myself that it commemorates. No doubt it is easier to become a better person when your past self isn't just a resurfaced tweet away.

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