31 2025 July
The Perfect Sandwich Making Guide (and Why People Ignore Press Releases)
This is a press release I just read which got me thinking: Kroger Crafts the Perfect Sandwich Making Guide The release included a powerful reminder from...
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30 2025 July
The Future Will Include AI For Dynamic Pricing … Here’s What Could Happen Next
Here are two stories from this week that don’t seem to be related to one another. The first is about Delta testing AI for dynamic...
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28 2025 July
How AI Is Exposing the Idiocy of Influencer Marketing
Recently, an AI generated influencer went viral at Wimbledon. She wasn’t the first, but there was a firestorm of stories about how she is the...
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21 2025 July
The Booming Business of Being a Witch—Selling Spells on Etsy
There was a time when not being a witch was a good survival strategy. Apparently those times have changed. According to a new piece from...
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09 2025 July
How Carnival Cruise Killed Their Loyalty Program … And What Happens Next
In mid-June, Carnival Cruise Lines launched what may be the most shocking (and potentially destructive) experiment in the history of loyalty programs. They essentially announced...
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07 2025 July
Is “Sludge” a Real Customer Service Tactic to Avoid Irate Customers?
There is a term in Cass R. Sunstein and Richard H. Thaler’s book Nudge, first published in 2008, that introduces the idea of sludge–“tortuous administrative demands,...
Read Now06 2025 June
The Doing and Undoing and Redoing and Undoing of American Policy
Being outraged used to be easier. You could look at a policy or an announcement or something happening in the world and if you disagreed...
Read Now15 2025 May
People Are Losing Loved Ones to AI-Fueled Spiritual Fantasies
For years, people have been worried about what will happen if humans start to worship AI and technology. The opposite question is one we rarely...
Read Now14 2025 May
What You Can Learn from a Tragically Predictable Kanye West Interview
Kanye West agreed to do a sit-down interview with talk show host Piers Morgan. It didn’t go well. Initially I watched the full 17-minute video,...
Read Now19 2025 March
The Tesla Resistance Is Real. Here’s What It Means …
Tesla owners are disguising their cars as a sign of resistance. There are plenty of YouTube videos with tips on how to hide the evidence that you’re...
Read Now06 2025 March
Inside the Blind Box Phenomenon Fueling the Resurgence of the Art Toy Industry
Outside a Pop Mart store in Vietnam there is a line around the block at 2am. The cause for all this excitement is the latest blind...
Read Now10 2025 February
Poopy Diapers and How to Destroy a Small Business with Minimal Effort
Paul and Rachelle Baron sell washable swim diapers on Amazon. Like many other small businesses, they use the logistics arm of Amazon to provide distribution...
Read Now09 2025 January
The Long Game of the Kardashians May Be Smarter Than You Think
Most of us know that reality TV is often heavily scripted and edited to tell an intentionally melodramatic story. Usually the on-screen participants have little...
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