01 2010 July
FIFA World Cup 2010 Marketing Roundup – 10 Marketing Lessons From South Africa
Now that the Round of 16 is over and we are down to the final 8 teams that will be playing in the Quarterfinals of...
Read Now17 2010 June
10 Insights From The Corporate Social Media Summit
For the past two days, I had the chance to interact with a brilliant group of professionals from some of the largest brands in the...
Read Now27 2010 May
Q&A: Real Tips On Using Social Media To Promote An Event
Several months ago, I agreed to be part of an interesting social media event called the Corporate Social Media Summit that will bring together a...
Read Now30 2010 March
The Corporate Social Media Summit – All Brand Pros And No Fluff
There is a fraternity of communicators at big brands who are pushing their organizations into adopt more social media, and it is a growing list....
Read Now15 2010 March
Eating Left Handed (And 4 Other Tips To Survive A Big Conference)
Every year in March I make my annual trek to Austin to be part of the South By Southwest Interactive show, one of the biggest...
Read Now13 2009 November
What You Don't Know About Surgeons
What if you only had to do your job once or twice per year? Apart from the tempting thought of how great your life would...
Read Now11 2009 November
100 Ideas To Save The Planet (And What They Can Teach You)
For the next three days the World Bank here in Washington DC is hosting a world changing event that few people know about. Called the...
Read Now06 2009 October
The World Business Forum Highlights The Power Of Passion
Earlier today the World Business Forum, one of the largest business events in the world, kicked off at the Radio City Music Hall in New...
Read Now19 2009 August
SXSW And The Power Of Nametags
I remember a cold morning in January, piling onto the Metro and heading with hundreds of thousands of other excited and frozen people to stand...
Read Now04 2009 May
How To Live Blog (Or Twitter) An Event Effectively
Photo Credit: Josh Hallett (hyku) There are two types of content creators at any event. The ones who are creating content because they want to,...
Read Now19 2009 April
5 Provocative Questions In Digital Advocacy From Changemakers
On Friday last week I had a chance to attend a "charrette-style" unconference called Changemakers put on by the University of California – Santa Barbara...
Read Now18 2009 March
SXSW 2009: A Recap Of Marketing Secrets
Secrets in marketing work. We all know it intuitively, each time we see a mystery URL we can't help but click on, or hear about...
Read Now13 2009 March
How To Blog, Party, Learn, Promote & Network Like A Rockstar At SXSW 2009
As I write this, I'm on the plane headed to South By Southwest (SXSW) in Austin for my third year. One big question newbies and...
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