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Behavioural Economics

post thumbnail for Extreme Pride in Being American Remains Near Record Low

04 2023 July

Extreme Pride in Being American Remains Near Record Low

A new Gallup poll released just in time for the 4th of July leads with the eye-catching headline that extreme pride in being American is at...

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post thumbnail for Why Coffee Might Make You Impulsively Buy Useless Junk

09 2022 July

Why Coffee Might Make You Impulsively Buy Useless Junk

In addition to the old advice about never going grocery shopping when you're hungry, you should also make sure you're not overly caffeinated before doing any kind of shopping. Otherwise, you might end up with a closet full of sad and useless candles and other crap you'll regret ever owning.

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post thumbnail for The One Reason So Many Brand Pranks On April Fools Day Failed This Year

04 2019 April

The One Reason So Many Brand Pranks On April Fools Day Failed This Year

Why do some branded April Fools Day jokes work while others fall flat?

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post thumbnail for How The Non-Obvious Trend Of “RetroTrust” Started Taking Off

22 2019 March

How The Non-Obvious Trend Of “RetroTrust” Started Taking Off

One of the most popular trends from this year’s edition of Non-Obvious was a trend I called RetroTrust – the idea that we trust in...

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post thumbnail for Why We Should Stop Trusting Viral Videos

28 2019 January

Why We Should Stop Trusting Viral Videos

Last week one of the inescapable stories in the United States was a controversial video showing a group of Catholic students appearing to clash with...

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post thumbnail for The Dangerous Side Effects Of Marie Kondo’s Tidying Movement

21 2019 January

The Dangerous Side Effects Of Marie Kondo’s Tidying Movement

Japanese organizational guru Marie Kondo recently launched a show on Netflix and has inspired millions of people to get rid of the clutter in their...

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post thumbnail for Why Do Critics Hate Movies That Real People Love?

08 2018 November

Why Do Critics Hate Movies That Real People Love?

The Queen-inspired film Bohemian Rhapsody film was poorly rated by critics, yet became a big box office hit. Earlier this year, the same thing happened to Hugh...

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post thumbnail for How To Cure Your Social Media Addiction

01 2018 November

How To Cure Your Social Media Addiction

This was a week filled with more social media stupidity than usual. In a single day I read two disturbing stories that got me thinking...

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post thumbnail for Do Fantasy Sports Dehumanize Athletes And Make Us Worse People?

15 2018 October

Do Fantasy Sports Dehumanize Athletes And Make Us Worse People?

As Washington Redskin’s running back Chris Thompson shares, “Fantasy football, it makes us not human. It’s almost like people think we’re just robots out there,...

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post thumbnail for How To Tell If You’re An Asshole (And Why It’s So Hard)

09 2018 September

How To Tell If You’re An Asshole (And Why It’s So Hard)

Last week a small army of cruise ship passengers disrupted a funeral in the tiny Norwegian city of Honningsvåg and took pictures of the mourners. According to The...

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post thumbnail for New Study Finds Robots Can Emotionally Manipulate Humans Easily

17 2018 August

New Study Finds Robots Can Emotionally Manipulate Humans Easily

A team of German researchers from the University of Duisburg-Essen in Germany studied how humans interact with robots. In a paper published in PLOS ONE – they...

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post thumbnail for Why Does The Internet Make Stupidity So Viral?

14 2018 August

Why Does The Internet Make Stupidity So Viral?

Earlier this week the US government had to officially ask people to stop jumping out of moving cars to dance in the streets in response...

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post thumbnail for Why Netflix Uses Taste Communities Instead of Demographics

12 2018 August

Why Netflix Uses Taste Communities Instead of Demographics

Last week Netflix announced that they would be stopping their long standing policy of asking customers to vote on early pilots for programs to see...

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