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The Non-Obvious Insights Blog.

Dedicated To Helping Readers
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Since 2004.

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What The “Robot Renaissance” Really Means …

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Agencies Embrace Trump’s America, Elmer’s Slime Problem & Why Digital IQ Is Falling

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LinkedIn Redesign, Whole Food’s Big Idea and Tech That’s Always Listening

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The Best and Worst of Super Bowl 2017 Marketing Strategy

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Starbucks’ Mobile Crisis, Lego’s New Social Network, Realtor.com Invests In AR and How To Name Your Brand

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Professional Ghosting, Why We Prefer Serious Robots and the Secret Genius Of Trump’s Paid Applauders

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Tokyo Toilets, the World’s Rudest Billboard and Richard Branson’s Next Big Idea

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Kodak Brings Back Film, How To Be Funny On Stage, and the Professional Snowball Fighting League

Recently Released: My New Book

Non-Obvious thinking

Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.

Download Excerpt 

About Rohit

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Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.

Recent Posts

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The Non-Obvious Insights Newsletter
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About the Non-Obvious Insights Blog

Helping People See What Others Miss Since 2004

The Non-Obvious Insights Blog was originally born nearly twenty years ago as the Influential Marketing Blog. One of the earliest popular blogs devoted to marketing, it soon built a large audience of communications professionals and was named a Top 25 blog by AdAge magazine.

Over the past two decades, Rohit has continually shared fascinating stories curated from the Internet, all with the aim of helping readers to be more interesting. Eventually renamed The Non-Obvious Insights Blog, today the stories he shares here are inspired by his Webby Award honored weekly newsletter.

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