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This past weekend, I had the lucky chance to connect with more than 85 marketing bloggers at Blogger Social – an event put together mainly by two marketing bloggers, CK and Drew Mclellan (along with the help of many other volunteers). The entire weekend was a chance for bloggers who have been online friends for … Read more
Today is my 500th post here at Influential Marketing (not counting guest posts), so I wanted to do something significant. Over the past three years, I have had the chance to connect with lots of smart marketers from around the world, share ideas and learn from readers of this blog through their comments and added … Read more
As I have shared with many folks over the past few weeks, my wife and I are expecting our second baby any day now. It feels like getting ready for an extended vacation, except I’ll be trading the overrated benefits of sleep and relaxation for three hour shifts changing diapers and burping (which any father … Read more
With all of the attention on global warming and what each of us could do, there is an interesting paradox that you may not realize which is happening right under your nose at work. I was reminded of it again as I came across a Dilbert comic that sums up the issue in three short … Read more
I have an unwritten rule on my blog that I try to do my best to follow – and that is to avoid flagrant self promotion. As a fair warning, I am going to break that rule with this post. I am fairly sure that most of you who read this blog on a consistent … Read more
I spent the day today at the Nielsen CGM Summit in NY listening to some panels and presentations from Nielsen and many of their clients about the future of measuring CGM. One thing I was looking forward to about this event in particular is that the percentage of brands vs. agencies in attendance would be … Read more
Have you ever played soccer with a Brazilian? On the soccer field, there are many styles that you come to recognize if you have played against enough international players. Germans have a different style than Mexicans. As most soccer players will tell you, the Brazilian style of soccer is something special. Their approach is also … Read more
Many of you may have already caught this yesterday, but this blog was cited in the Recommended Reading section of the Wall Street Journal yesterday in an article by Keith Huang. As Jay Berkowitz from Ten Golden Rules shares on his team blog, my blog was one of 60 resources that they recommended to the … Read more
On the surface, capturing what you are doing on daily, hourly or even minutely (double meaning intended) basis seems like a useless activity. Who has the time to send these incessant "tweets" all day long? As it turns out, lots of smart folks with respectable jobs, but that’s besides the point. Driven by Mark Simon’s … Read more
Football season is starting again and this year NBC has the rights to broadcast a portion of the NFL games and along with their coverage unfortunately comes Bob Costas – one of a handful of standard wax-like figureheads of American sports broadcasting for the past several decades. Perhaps a textbook definition of what Scott Adams … Read more
Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.
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In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
