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Public Relations

post thumbnail for Rohit Bhargava: Social Media Today Podcast Just Launched!

25 2007 May

Rohit Bhargava: Social Media Today Podcast Just Launched!

Last week I was invited to do a podcast interview as part of the Social Media Today Weekly Podcast series being put together by Maggie...

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post thumbnail for Intel Launches Chinese Language Technology Blog

23 2007 May

Intel Launches Chinese Language Technology Blog

Intel, a current Ogilvy PR client, has just launched a new Chinese language blog focused on technology and is generating some great conversation through comments...

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post thumbnail for Corporate Bloggers and the Rise of the Accidental Spokesperson

28 2007 March

Corporate Bloggers and the Rise of the Accidental Spokesperson

In the world of public relations, a spokesperson can sometimes seem like the most important element of any campaign.  Though I don’t quite understand some...

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post thumbnail for Top 7 Marketing Trends for 2007

29 2006 December

Top 7 Marketing Trends for 2007

Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz As the year comes to a close,...

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post thumbnail for A Recap of 2006 on Influential Interactive Marketing

27 2006 December

A Recap of 2006 on Influential Interactive Marketing

Let’s start with a warning … this is the "clip show" post where I recycle a lot of old material so if that causes you...

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post thumbnail for Quantcast Offers Free Audience Data on 20 Million+ Sites

22 2006 December

Quantcast Offers Free Audience Data on 20 Million+ Sites

Yesterday I had a chat with Konrad Feldman, one of the co-Founders of a company called Quantcast that quietly launched an online measurement tool about...

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post thumbnail for Umbria Provides Marketers with Blogger Lists for Sale

20 2006 December

Umbria Provides Marketers with Blogger Lists for Sale

On Monday, Umbria announced a new service that helps marketers to answer what is becoming a more and more common question – which bloggers are...

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post thumbnail for Ideas for Marketing with Fantasy Games Online

20 2006 November

Ideas for Marketing with Fantasy Games Online

On Friday last week, there was a great piece by Julia Beizer in the Washington Post Express about a different category of fantasy games that...

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post thumbnail for Using YouTube to Launch a Global Movement: The Story of Free Hugs

17 2006 November

Using YouTube to Launch a Global Movement: The Story of Free Hugs

Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz The rise of phenomenally viral videos on...

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post thumbnail for The Dark Side of Social Media And 5 Ways to Avoid It

18 2006 October

The Dark Side of Social Media And 5 Ways to Avoid It

Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz PR blogs have been on fire the...

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post thumbnail for Dell Uses Blog to Communicate About Battery Recall

15 2006 August

Dell Uses Blog to Communicate About Battery Recall

Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz The latest news about Dell’s exploding laptop...

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post thumbnail for One Red Paperclip Rides the Long Tail to Mainstream Success

24 2006 July

One Red Paperclip Rides the Long Tail to Mainstream Success

On July 12, 2005, Kyle MacDonald started his One Red Paperclip trading blog with the dream of ultimately trading one red paperclip for a house. ...

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post thumbnail for Dell's Exploding Laptop and Finding Corporate Voices on Blogs

10 2006 July

Dell's Exploding Laptop and Finding Corporate Voices on Blogs

In yet another example of bad blog news for Dell, the NY Times carried a feature piece this weekend about their spontaneously combusting laptop.  Unfortunately...

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