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Early last week, I launched an interesting new campaign to promote Personality Not Included on the BzzAgent network through an area called the Frogpond. The Frogpond is a service offered by BzzAent where brands can submit some sort of online experience for BzzAgents to visit and evaluate. Unlike full BzzAgent campaigns, these campaigns are typically … Read more
I first met Roxanne Darling at a great show for video bloggers called Vloggercon more than two years ago, and since then I’ve been following the rise in popularity of her video blog, BeachWalks with Rox. The show, shot daily from the beach at her home in Hawaii is the perfect reminder to stressed out … Read more
Since I launched my new book PNI, I have been getting emails, Facebook messages, Twitter updates and live feedback at events about what people liked and didn’t like about the book. These comments are a wealth of insight, but no one aside from me is getting the benefit of seeing them. Amazon reviews are the … Read more
Today I’m trying an interesting experiment with another author, David Vinjamuri. We are doing mirror interviews and posting them at the same time – so he asked me 10 questions about PNI and I asked him 10 about his new book called Accidental Branding. Aside from both being in the midst of the same challenge … Read more
I’ve done a few book signings in the last few weeks and it has been an interesting experience. In the romantic view that many people might have about the life of an author, these book signings are mega affairs with lines around the block and a steady stream of people. In reality, they are usually … Read more
You may not realize this, but tomorrow is World Creativity and Innovation Day (CID). CID was first celebrated in 2001 after a decade of collaboration between four Canadian faculty members at the Creative Problem Solving Institute (CPSI) in Buffalo, NY. It is now a global event that celebrates humanity working together to use creativity and … Read more
Today I am launching a very interesting companion project to my new book which will feature a compilation of amazing voices all talking about the role that personality has played in helping them build their companies and personal brands. The site is called The Personality Project and there will be 100 contributors in total – … Read more
I’m gearing up for what is going to be a busy week of promotion for PNI next week. On Monday of next week, I am running the first session of the day at a very well put together event in Santa Fe, New Mexico called the Online Community Business Forum. My topic will be about … Read more
If you are a consistent reader of this blog, you know that about 10 days ago I launched an effort to do lots of virtual book interviews by email and got 55 bloggers to take me up on the offer. I ran a contest of all those interviews to find the best one, as voted … Read more
As most readers of this blog know, a week ago today I announced a very ambitious (and niave) open call to any blogger to send me 5 questions about my new book and I would answer each one individually. I ended up with 55 bloggers that took me up on the challenge and doing all … Read more
Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.
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In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
