21 2024 March
If Anyone Can Explain The “Weight Loss Revolution” … It Might Be Oprah
The “meta-narrative” of Oprah’s legendary media career has been her weight loss and body image. As a result, she may be the perfect ambassador to...
Read Now14 2024 March
Why the Key to Bringing Traditional Medicine Back Might Be Better Branding
Yes, this headline and the article it references are a conclusion that only a marketer could make. But it does have a point about how people react...
Read Now10 2024 February
New RXBands Offer a Secret Stretch Code and a Marketing Case Study
Here’s something you probably haven’t seen before … a protein bar company launching a discount code promo that only appears once on an exercise band...
Read Now20 2005 July
Shari Needs Our Help
Shari Kurzrok, a friend and colleague of mine is in need of an immediate liver transplant over the next few days or else she will...
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