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Lessons on Building "Brand You" From Tim Ferris & Mike Shinoda

Yesterday morning at the insane hour of 9am in Vegas, I moderated a super interesting keynote panel at Blogworld Expo between two serious rockstars – one from the music industry and one from the publishing industry. Tim Ferriss, author of the The 4-Hour Workweek and Mike Shinoda from Linkin Park were the participants, along with … Read more

10 Reasons Lenovo's Olympic Marketing Program Won Gold

This week we put the finishing touches on what has probably been the best campaign I have led since I started my career working in marketing agencies ten years ago – the Lenovo Voices Of the Olympic Games project. When you work in an agency, you tend to learn a lot about many different businesses … Read more

Guest Post: MarketingProfs Interview by Mack Collier

It’s shaping up to be a busy Tuesday, so today’s post is a guest contribution of sorts from an interview I recently gave to my friend and fellow marketing blogger Mack Collier in advance of the highly anticipated MarketingProfs Digital Mixer that I’ll be speaking at in October.  Enjoy! Q: You’re a very popular speaker … Read more

9 Keynotes And Lots of Meetups: My Fall 2008 Calendar

Despite living much of my daily life in the virtual world of social media on blogs, Facebook and Twitter, I am a big fan of real life events. Not only for the chance that they offer to meet real people facing similar challenges to you and learning from them, but also for the ability to … Read more

The Great #080808 Beijing Olympic Twitter Campaign Catches Fire

Anyone who has been to enough events with social media creators knows that it is inevitable that people will find a way to connect and find one another. To a degree, Twitter first caught on from this need a year and a half ago at SXSW in 2007. I have witnessed it over and over, … Read more

4 Unexpected Observations From BlogHer

I spent all last week attending events from two Mashable parties to the PSFK conference. Along the way I had the chance last thursday evening to attend the opening parties for Blogher – the conference dedicated to women bloggers. The first party was co-sponsored by Alltop and Kirtsy and held in Guy Kawasaki’s house in … Read more

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#1 WSJ & USA Today Bestselling Author

In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.

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