The Non-Obvious Insights Blog. Non-Obvious Insights
The Non-Obvious Insights Blog.

Dedicated To Helping Readers
Be More Interesting
Since 2004.

As Featured In:

Magazines Create Empathy That Can Change the World. Here’s How To Save Them.

Unlike a lot of online content, the stories and images in magazines are usually professionally produced by real talented editors and creators. The long take they regularly offer is unique and their ability to select and publish stories that are timely without feeling outdated is a constant inspiration for me to try and do the same.

My Non-Obvious Graduation Advice For Recent Grads

I’m just a few days away from my oldest son graduating from high school, and so I’ve been thinking a lot about graduation advice. A few years ago, I recorded a series of videos for Georgetown University sharing some of my best advice for grads inspired by my book Always Eat Left Handed. As I rewatched the … Read more

5 Ways To Conquer Zoom Fatigue

We are tired of Zoom. It’s not just Zoom, but the idea of being on video all day that is straining our relationship with the same video technology that once seemed like it might offer us a salvation from the isolation of working remotely. The fatigue is predictable, and growing. There are also some several … Read more

10 Futuristic Ideas Becoming Reality Faster Because Of COVID-19

For the past ten years I’ve been a collector of innovative ideas. When I write about them and interview the people behind them, I know they are far ahead of their industry. Over the past month as our entire culture has been upended by the arrival of the COVID-19 virus, one of positive side effects … Read more

5 Non-Obvious Megatrends Changing Our World In 2020

For the past ten years I have gone through an annual ritual of publishing a book about trends that describe our shifting culture and business environment. Over the past decade, my team and I have identified and written about well over 100 trends covering everything from the rise of the #metoo movement (a trend we … Read more

Why Powerpoint Isn’t The Problem (And It Never Was)

Powerpoint doesn’t deserve your contempt. The problem with Powerpoint is that many people abuse it or use it in lazy ways – and their presentations (and audiences) suffer. This week Microsoft announced they are adding a bunch of new features, including AI-enabled presentation coaching that will make suggestions to help you get rid of those … Read more

Digital Undertakers, On-Demand Grandkids And Other Jobs Of The Future

One of the most consistent signs of our shifting future is how quickly new jobs and industries are emerging. Even as some fear technology making certain jobs obsolete, there are sci-fi sounding sectors like asteroid mining that are actually becoming reality. What I find more interesting, though, are the jobs which will be created as … Read more

The 2018 Non-Obvious Book Awards – Top 50 Business Books Of The Year

The Non Obvious Book Award

Every year my team and I read and review hundreds of books in the process of curating ideas to incorporate in our annual list of trends. Beyond using those books to inspire how we see the world, we also select our favorites each year to feature as part of the Non-Obvious Book Awards program. For … Read more

How To Cure Your Social Media Addiction

This was a week filled with more social media stupidity than usual. In a single day I read two disturbing stories that got me thinking about the dangers of our social media addiction. In one, an excited baseball fan posted a picture of his World Series ticket (with the bar code visible) only to an observant thief … Read more

The Non-Obvious Insights Newsletter. Non-Obvious Insights
Layer 97
The Non-Obvious Insights Newsletter
Layer 118

Skip the obvious and anticipate the future with our weekly newsletter. Join over 25,000 subscribers and start receiving the stories (and insights) you’ve been missing.

All Books

#1 WSJ & USA Today Bestselling Author

In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.

Contact ROHIT

Have a Question or Inquiry?

Just fill out this form, and we’ll get back to you within 24 hours!

Contact

About You

What Are You Contacting Us About*:

Your Message