28 2007 May
US Government Uses Blog Summit to Foster Discussion on Pandemic Flu
Consider this a fair warning – this week I will often be blogging about client work as I contribute to the Climate Response Blog. As...
Read Now16 2007 April
How 7 Basic Human Needs are Driving the New Social Web2.0
I recently read a insightful piece from Ben Hunt about the future of the web2.0 social experience. It was particularly relevant as I am heading...
Read Now03 2007 April
Are You Marketing Your Product Backstory?
Several weeks ago, I noted an interesting story about how Dole is offering "farm codes" printed onto stickers that are placed on organic bananas offering...
Read Now23 2007 March
Marketing Ideas From Under the Radar 2007
One of my main beliefs about blogging and marketing is that the title always matters. It matters in selling a book, driving clickthroughs on blog...
Read Now14 2007 February
The Ultimate Social Network You Haven't Heard Of
Ok, maybe you have … and it just might be Flixster, a social network dedicated to film, actors, Hollywood and movie fans. The obvious question...
Read Now12 2007 February
10 Secrets of Successful Online Community
This past weekend I was moderating a panel at CommunityNext, a smart event focused on everything about online communities coordinated by Noah Kagan. The event...
Read Now09 2007 February
Yahoo! Pipes Offers The Next Evolution of Marketing with RSS
RSS is one of those technologies that has a relatively enigmatic name for a very simple concept. The idea that you can provide a feed...
Read Now31 2007 January
Chalkvertising: Watch Julian Beever Create One of his 3-D Pavement Drawings
As a follow up to my earlier post about our campaign for Aveeno working with Julian Beever, we just posted a video on YouTube showing...
Read Now26 2007 January
Google Celebrates Australia Day With An Aerial Maps Mashup
For those that haven’t been keeping up on their Aussie daily news ticker, today is Australia Day – and to celebrate, Google has launched an...
Read Now27 2006 December
A Recap of 2006 on Influential Interactive Marketing
Let’s start with a warning … this is the "clip show" post where I recycle a lot of old material so if that causes you...
Read Now22 2006 December
Quantcast Offers Free Audience Data on 20 Million+ Sites
Yesterday I had a chat with Konrad Feldman, one of the co-Founders of a company called Quantcast that quietly launched an online measurement tool about...
Read Now21 2006 December
Joining the 9 Rules Marketing Community
9 Rules is an online network of blogs dedicated to uniting bloggers passionate about their efforts in many different categories. For more than a year,...
Read Now20 2006 November
Ideas for Marketing with Fantasy Games Online
On Friday last week, there was a great piece by Julia Beizer in the Washington Post Express about a different category of fantasy games that...
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