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post thumbnail for Sun's Schwartz: A Model for the Social Media CEO?

17 2007 January

Sun's Schwartz: A Model for the Social Media CEO?

This past weekend, the Saturday Interview in the business section of the NY Times focused on Jonathan Schwartz, CEO of Sun.  Over the course of...

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post thumbnail for Social Media and the Enterprise: A Podcast Interview

04 2007 January

Social Media and the Enterprise: A Podcast Interview

Yesterday I had the chance to do a podcast interview for Tom Parish which he just posted on his Talking Portraits website.  The topic was...

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post thumbnail for A Recap of 2006 on Influential Interactive Marketing

27 2006 December

A Recap of 2006 on Influential Interactive Marketing

Let’s start with a warning … this is the "clip show" post where I recycle a lot of old material so if that causes you...

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post thumbnail for Quantcast Offers Free Audience Data on 20 Million+ Sites

22 2006 December

Quantcast Offers Free Audience Data on 20 Million+ Sites

Yesterday I had a chat with Konrad Feldman, one of the co-Founders of a company called Quantcast that quietly launched an online measurement tool about...

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post thumbnail for Joining the 9 Rules Marketing Community

21 2006 December

Joining the 9 Rules Marketing Community

9 Rules is an online network of blogs dedicated to uniting bloggers passionate about their efforts in many different categories.  For more than a year,...

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post thumbnail for Umbria Provides Marketers with Blogger Lists for Sale

20 2006 December

Umbria Provides Marketers with Blogger Lists for Sale

On Monday, Umbria announced a new service that helps marketers to answer what is becoming a more and more common question – which bloggers are...

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post thumbnail for A Finalist for Best Business Blog at the 2006 Weblog Awards

14 2006 December

A Finalist for Best Business Blog at the 2006 Weblog Awards

I am just back in the country from India and finally have the chance to post (a bit late) about my blog being selected as...

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post thumbnail for The Fourth Estate and the Indian Blogosphere: Marketing in India, Part III

14 2006 December

The Fourth Estate and the Indian Blogosphere: Marketing in India, Part III

I recently had the opportunity to travel through India and spend some time with our colleagues in the Mumbai office of Ogilvy PR.  We had...

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post thumbnail for Using YouTube to Launch a Global Movement: The Story of Free Hugs

17 2006 November

Using YouTube to Launch a Global Movement: The Story of Free Hugs

Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz The rise of phenomenally viral videos on...

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post thumbnail for Find Your Organization's Social Media Score

16 2006 November

Find Your Organization's Social Media Score

John Bell, founder of our 360 Digital Influence group here at Ogilvy has a great post on his blog about helping organizations understand how to...

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post thumbnail for Intel's Mystery Blogger is … Robert Scoble!

15 2006 November

Intel's Mystery Blogger is … Robert Scoble!

I posted several weeks ago about a great promotion we have had the chance to work with Intel on called the Intel Blogger Challenge, where...

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post thumbnail for PRESENTATION: Guide to Blog Marketing from SixApart Seminar

13 2006 November

PRESENTATION: Guide to Blog Marketing from SixApart Seminar

Today I will be presenting at SixApart and Ogilvy PR’s co-hosted Business Blogging Seminar in San Francisco.  The event has more than 100 people registered...

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post thumbnail for Guest Column on Corporate Personality for Strumpette

06 2006 November

Guest Column on Corporate Personality for Strumpette

Yesterday, Amanda from Strumpette published a guest column I penned for her up and coming PR blog .  You can also read the original at www.strumpette.com...

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