15 2008 January
The 4 Elements of Getting Videos to go Viral
Note: This post is republished from the original posted on the Ogilvy 360 Digital Influence blog. On November 24, 2007, a fellow named Dan Ackerman...
Read Now14 2008 January
Inside the 5 Badges of the Conference Caste System
At every conference or tradeshow, you get a badge. I have a box full of them on my desk, an increasing number of them with...
Read Now05 2008 January
Blogger Social 2008 and the Art of Personalized Outreach
The first thing I should say is that I was planning to write about Blogger Social 2008 anyway. You’ll see why I started with that...
Read Now01 2008 January
My 3 Social Media New Year's Resolutions
Today is the day for new year’s resolutions. For most people, this means the inevitable pledges to get healthy, lose weight, work less and spend...
Read Now11 2007 December
The Dilbert Blog and the Danger of Blog Dissonance
The author of one of the greatest blogs on the Internet announced a few weeks ago that he would be posting far less often. In...
Read Now05 2007 December
17 Unpublished Posts And A Blogging Lesson
Over the last two and a half years of blogging, I’ve published many tips and tricks to help people who are just starting blogging on...
Read Now04 2007 December
Announcing The Ultimate Marketing Bookstore
Several months ago I participated in the LitLiberation Blogger Challenge launched by my friend Tim Ferriss to try and raise money for DonorsChoose.org (a site...
Read Now25 2007 October
A Recap of Ideas from Nielsen's CGM Summit 2007
I spent the day today at the Nielsen CGM Summit in NY listening to some panels and presentations from Nielsen and many of their clients...
Read Now15 2007 October
Blog Action Day: 7 Tips on Eating Differently To Impact Climate Change
One thing I can’t resist is an ambitious project. As a marketer, if there is a groundswell for something that I believe in or find...
Read Now11 2007 October
10 Truths of Marketing in a Web2.0 World
I am in Austin today participating in the eMarketing Summit as part of the Innotech Conference. I had the chance to do a lunch keynote...
Read Now25 2007 September
Influential Marketing Blog Featured in Wall Street Journal
Many of you may have already caught this yesterday, but this blog was cited in the Recommended Reading section of the Wall Street Journal yesterday...
Read Now25 2007 September
Casting Call: Your Chance to Speak at Ad:Tech NY
One of the questions I have gotten from more than a few readers is how to get into speaking at events and conferences. It is...
Read Now24 2007 September
8 Unique Reasons People Like Twitter (And Why Microblogging Matters)
On the surface, capturing what you are doing on daily, hourly or even minutely (double meaning intended) basis seems like a useless activity. Who has...
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