11 2019 February
Who’s Killing Sneaker Culture … And Why Does It Matter?
“You can have commerce or you can have culture,” Sean Williams says. He’s talking about sneakers but he might as well be talking about anything,...
Read Now07 2019 February
Hotel Encourages Digital Detox, Cypto Founder Dies With Only Password To $190 million and Why SF Might Ban Facial Recognition | Non-Obvious Insights 02.07.19
The Hotel That Forces You To Take A Digital Detox In Sweden, one hotel has created a stunt designed to encourage you to stay off...
Read Now21 2019 January
The Dangerous Side Effects Of Marie Kondo’s Tidying Movement
Japanese organizational guru Marie Kondo recently launched a show on Netflix and has inspired millions of people to get rid of the clutter in their...
Read Now13 2018 December
The 2018 Non-Obvious Book Awards – Top 50 Business Books Of The Year
Every year my team and I read and review hundreds of books in the process of curating ideas to incorporate in our annual list of...
Read Now07 2018 December
5 Non-Obvious Trends Changing Business In 2019
For the past six months I have been curating stories and insights for the upcoming 2019 edition of Non-Obvious, and it will be out in...
Read Now08 2018 November
Why Do Critics Hate Movies That Real People Love?
The Queen-inspired film Bohemian Rhapsody film was poorly rated by critics, yet became a big box office hit. Earlier this year, the same thing happened to Hugh...
Read Now15 2018 October
Do Fantasy Sports Dehumanize Athletes And Make Us Worse People?
As Washington Redskin’s running back Chris Thompson shares, “Fantasy football, it makes us not human. It’s almost like people think we’re just robots out there,...
Read Now08 2018 October
Most Online Content Is Crap. How Will We Decide What To Save?
This week the Library of Congress mapped out an ambitious vision to expand its collection of digital content and broaden access to all of it. On the...
Read Now01 2018 September
Can Kellogg’s Reinvent Froot Loops As A Lifestyle Brand?
I remember last year I was walking past some trendy retail stores in NY and I saw a few handbags with the Pan Am logo....
Read Now28 2018 August
The Loneliness Industry and the World’s Saddest Product
About a year and a half ago, a Japanese company called Gatebox released a depressing preview video of a new AI powered “Holographic Wife” that would offer...
Read Now14 2018 August
Why Does The Internet Make Stupidity So Viral?
Earlier this week the US government had to officially ask people to stop jumping out of moving cars to dance in the streets in response...
Read Now03 2018 August
What British Grocery Chains Can Teach Us About Delivering Retail With Empathy
British supermarkets are quickly becoming the unexpected pioneers in adding more empathy into retail. In January, Tesco introduced a “slow checkout line” for customers who...
Read Now01 2018 August
Binge Rooms: The Ultimate Immersive TV Experience
Back when I worked at a marketing agency I remember those times when I would see a campaign so inspired it would immediately make me...
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