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post thumbnail for What I Learned By Predicting Trends For 8 Years (And Almost Becoming A Futurist)

07 2017 November

What I Learned By Predicting Trends For 8 Years (And Almost Becoming A Futurist)

I have often resisted describing myself as a futurist. To me, a futurist was someone who offered an ambitious prediction of the far future —...

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post thumbnail for The Ad Council Helps Connect Creative Marketing Pros With Nonprofits

02 2017 November

The Ad Council Helps Connect Creative Marketing Pros With Nonprofits

I admit that despite my many years working in marketing and advertising I have never been lucky enough to work on an Ad Council pro...

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post thumbnail for A Store With Nothing To Sell Helps You Reclaim Your Online Privacy

01 2017 November

A Store With Nothing To Sell Helps You Reclaim Your Online Privacy

Visit this "Data Detox" store to take back control of your online privacy.

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post thumbnail for Flavor Changing Skittles And Other Fun Halloween Stories

31 2017 October

Flavor Changing Skittles And Other Fun Halloween Stories

Given next week is Halloween – I thought it fitting to share a few related stories this week. The first is about Skittles “Trick Plays”...

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post thumbnail for The App That Lets You Brag About Disconnecting

30 2017 October

The App That Lets You Brag About Disconnecting

As more experts suggest that we should all stop bragging about how many hours we work, this app from Ariana Huffington is timely as it rewards...

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post thumbnail for Stop Selling Products & Services and Sell Projects Instead

27 2017 October

Stop Selling Products & Services and Sell Projects Instead

This post from GlaxoSmithKline exec Antonio Nieto-Rodriguez really got me thinking about a new way of selling. Rather than focusing on products or experiences, this article argues...

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post thumbnail for Snickers Launches Plan To Sell Candy Bars Based On Emotions

26 2017 October

Snickers Launches Plan To Sell Candy Bars Based On Emotions

Forget using tech and big data for personalization – Snickers has a better idea … just let people tell you how they are feeling. The new versions...

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post thumbnail for Nissan Will Make Its Electric Cars “Sing” To Protect Pedestrians

25 2017 October

Nissan Will Make Its Electric Cars “Sing” To Protect Pedestrians

Electric cars are too quiet. For years, unsuspecting pedestrians accustomed to listening for cars would walk into the road in front of electric cars, unaware of their...

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post thumbnail for Why You Can Focus In A Noisy Coffee Shop, But Not A Noisy Office

24 2017 October

Why You Can Focus In A Noisy Coffee Shop, But Not A Noisy Office

For years one of my favorite tools for writing is a website called Coffitivity which simulates the background noise of a coffee shop. I find this little...

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post thumbnail for How Diverse Are US Newsrooms? Not Very …

23 2017 October

How Diverse Are US Newsrooms? Not Very …

In this data visualization, the shift in diversity of both race and gender in newsroom staff and leadership across the country is analyzed with some...

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post thumbnail for Google’s Cupcake Problem Shows The Dangers Of Tunnel Vision

20 2017 October

Google’s Cupcake Problem Shows The Dangers Of Tunnel Vision

Recently Google engineers tested a Maps feature that equated the distance you walk to a number of mini-cupcakes you would burn off in equivalent calories....

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post thumbnail for BBC Newscaster Realizes On Air That A Story Isn’t Newsworthy

18 2017 October

BBC Newscaster Realizes On Air That A Story Isn’t Newsworthy

In this short video of a BBC newscaster reporting  about the “Royal Baby” announcement, you see a rare moment of truth where newsman Simon McCoy...

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post thumbnail for How Chicken Feathers Could Be The Future Of Home Insulation

17 2017 October

How Chicken Feathers Could Be The Future Of Home Insulation

It takes some serious Non-Obvious thinking to dream up using discarded chicken feathers as a super efficient home insulation material – but that’s the idea...

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