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UK Non-Profit Ties Baby Slings on Statues to Fight for Paternity Leave

UK NGO baby slings

Across London this week, people have been encountering an unusual sight. Statues of famous men are adorned with wraparound baby carriers filled with dolls. The exhibits are part of a campaign from non-profit Dad Shift to get the UK government to pass legislation allowing for greater paternity leave for new dads (the UK has the worst … Read more

Women’s Athletics Are a Big Story at Paris 2024 … But Equality Remains a Challenge

Women’s Athletics Are A Big Story At Paris 2024 … But Equality Remains a Challenge

This is the first Olympics which will have true parity in terms of male versus female athletes and competitors. It’s a big story here at the Olympics, and rightfully so, but the Games also showcase a different reality that may not be realistic to project onto fan behavior outside these Games. Unlike non-Olympic time sports audiences, … Read more

AI Disproportionately Affects Women. We All Need to Fight Back.

AI Beauty Pageant

This week, the “world’s first Miss AI” digital beauty contest was announced with $5000 prize awarded based on beauty and skill using AI tools. One tech expert predicted that the AI girlfriend industry could hit $1B in revenue soon despite multiple reports of how the creators of these digital companions may be hoarding your private data. While these issues could … Read more

The Gen Z Gender Divide

A New Global Gender Divide Is Emerging For The First Time Ever

For all the research and articles you might have read about the habits and beliefs from one generation to the next, one assumption has remained surprisingly unquestioned: both men and women from any particular generation share a similar mindset. What separates Boomers from Millennials may be extreme but that shift applies relatively equally to anyone … Read more

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In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.

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