20 2020 October
Dan Pink on Finding Big Ideas, the Truth About Regret and the Best Timing For Anything
This week on the Non-Obvious Insights Show, Dan Pink shares his process behind finding big ideas for his books (and why sometimes he abandons an...
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30 2020 March
10 Futuristic Ideas Becoming Reality Faster Because Of COVID-19
For the past ten years I’ve been a collector of innovative ideas. When I write about them and interview the people behind them, I know...
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12 2020 February
What You Can Learn From 50 Top Futurists About The World To Come
Exactly fifty years ago, noted futurist Alvin Toffler wrote one of the most widely read books about the future called Future Shock. It was a legendary...
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26 2019 December
5 Non-Obvious Megatrends Changing Our World In 2020
For the past ten years I have gone through an annual ritual of publishing a book about trends that describe our shifting culture and business...
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09 2019 September
Why Trend Predictions Suck (And How To Fix Them)
The first time I wrote about trends, I was inspired by bullshit. I remember reading an article with a headline that promised “5 Trends That...
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04 2019 April
The One Reason So Many Brand Pranks On April Fools Day Failed This Year
Why do some branded April Fools Day jokes work while others fall flat?
Read Now13 2018 December
The 2018 Non-Obvious Book Awards – Top 50 Business Books Of The Year
Every year my team and I read and review hundreds of books in the process of curating ideas to incorporate in our annual list of...
Read Now08 2018 October
Most Online Content Is Crap. How Will We Decide What To Save?
This week the Library of Congress mapped out an ambitious vision to expand its collection of digital content and broaden access to all of it. On the...
Read Now02 2018 February
Why Are Icelanders So Creative? Hint – It’s Not Their Environment
The power of empathy was a big theme this week, in stories from Amnesty International and a “robotherapy” chatbot. Both look at new and interesting...
Read Now07 2017 December
The Best Business Books Of 2017 | Non-Obvious Book Award Winners
What were the best business books of 2017? For my team, trying to answer this question is a year long obsession that takes us through...
Read Now07 2017 November
What I Learned By Predicting Trends For 8 Years (And Almost Becoming A Futurist)
I have often resisted describing myself as a futurist. To me, a futurist was someone who offered an ambitious prediction of the far future —...
Read Now07 2017 September
How Libraries Might Save Humanity’s Soul (Or At Least Preserve It)
We expect libraries to maintain an archive of humanity’s best thinking, but what if a library decided to put so-called “pulp fiction” on the shelves?...
Read Now23 2017 August
Books Are Getting “Swearier” And This Is What It Means …
Apparently the shift towards swear words in book titles and content has not gone unnoticed by researchers. As Cory Doctorow notes in this article: “books...
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