25 2008 August
An Insider’s Guide To Marketing On Flickr
Now that I am getting back on the grid after three weeks in Asia, I thought a good follow up post to my time covering...
Read Now15 2008 July
How To Get Your Event Marketing To Go Viral
Over the last several weeks I have found myself working on answers to the same question for both client work as well as some personal...
Read Now21 2008 April
6 Secrets of Successful Book Marketing
I’ve probably worked on hundreds of marketing campaigns in my time over the past ten years working at agencies. And what I realized these past...
Read Now25 2008 February
6 Lessons on Creating A Great Learning Event from OMS
This is not about how to throw a great party. That would definitely be a worthwhile topic as well, but the point of this post...
Read Now05 2008 February
9 Ways to Stand Out As A Conference or Tradeshow Speaker
Last Thursday, I spent the day at my first event of 2008 called the Social Networking Conference (SNC) in Miami to present a session called...
Read Now14 2008 January
Inside the 5 Badges of the Conference Caste System
At every conference or tradeshow, you get a badge. I have a box full of them on my desk, an increasing number of them with...
Read Now10 2008 January
7 Ways to Stand Out At A Tradeshow: Marketing Lessons From CES
I spent this week at what is probably the largest tradeshow in the world. The sheer size of CES means that information overload is inevitable,...
Read Now31 2007 December
The Shortest 2008 Trend Prediction Ever … Two Words
I love lists and I love trend predictions. So a trend prediction list would be an obvious choice for my post today, on the last...
Read Now03 2007 December
12 Things I Learned Reading My Own Blog
About three weeks ago, I signed off from blogging for an extended period to focus on being a new dad for the second time and...
Read Now06 2007 November
The Great Recycling Myth and Your Marketing Data
With all of the attention on global warming and what each of us could do, there is an interesting paradox that you may not realize...
Read Now05 2007 November
Spamments and Spamversations: How Do You Stay Out of Unwanted Conversations?
There has been a firestorm of discussion lately after Chris Anderson, editor of Wired Magazine and author of the long tail recently "outed" all the...
Read Now25 2007 October
A Recap of Ideas from Nielsen's CGM Summit 2007
I spent the day today at the Nielsen CGM Summit in NY listening to some panels and presentations from Nielsen and many of their clients...
Read Now22 2007 October
7 Lessons On How To Be a Great Client
I’ve spent a lot of years working in marketing agencies and the one thing you learn with that kind of background is how to build...
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