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Rohit Bhargava

post thumbnail for Korean Pop Star Releases Latest Song in Six Languages Using AI

09 2023 August

Korean Pop Star Releases Latest Song in Six Languages Using AI

What if AI could serve as a linguistics coach for a talented musician? That’s essentially what K-pop music label HYBE created using technology from AI...

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post thumbnail for How The Nintendo NES Game Console Changed the World

07 2023 August

How The Nintendo NES Game Console Changed the World

Yes, I am part of the generation that grew up with the original Nintendo gaming system … and sometimes I even feature it in my...

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post thumbnail for The Dark Side of “Sharenting” (And Why You Should Avoid Posting About Your Kids On Social Media)

31 2023 July

The Dark Side of “Sharenting” (And Why You Should Avoid Posting About Your Kids On Social Media)

European telecommunications giant Deutsche Telekom launched a campaign using deepfakes to scare parents into being more careful about what they share online. The effort is meant...

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post thumbnail for When Influencer Marketing Goes Predictably Wrong

26 2023 July

When Influencer Marketing Goes Predictably Wrong

When a fast fashion retailer often criticized for negative environmental and labor track record wants to recast its brand image, it is not a good...

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post thumbnail for Why Barbie Isn’t the Biggest Movie Marketing Story This Week

24 2023 July

Why Barbie Isn’t the Biggest Movie Marketing Story This Week

This week every marketing publication is talking about the movie marketing for Barbie, celebrating their “dizzying array of partnerships” and all the memes, parodies and brand...

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post thumbnail for The Crocs Engagement Ring Is Here for Couples Who Want to Stand Out (and Think Style Is Overrated)

19 2023 July

The Crocs Engagement Ring Is Here for Couples Who Want to Stand Out (and Think Style Is Overrated)

How do you reinvent something as staid and traditional as the engagement ring? One jeweler in the UK had the bright idea to create this “Croc...

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post thumbnail for Non-Obvious Profile of a Trend Setter – Emory University

19 2023 July

post thumbnail for How Coldplay Is Redefining What Sustainability Means for Music Concerts

17 2023 July

How Coldplay Is Redefining What Sustainability Means for Music Concerts

What if a music concert was created with sustainability as a priority? Coldplay is showcasing just how significant a difference this could make in their...

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post thumbnail for How One-Star “Review Bombing” on GoodReads Is Tanking Books and Manipulating Public Opinion

12 2023 July

How One-Star “Review Bombing” on GoodReads Is Tanking Books and Manipulating Public Opinion

Recently in a workshop I was leading, a gentleman mentioned he would often judge a book by its Amazon reviews. The problem with this strategy...

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post thumbnail for Student Who Ate $120k Banana from Modern Artwork Tells His Story

10 2023 July

Student Who Ate $120k Banana from Modern Artwork Tells His Story

Last year, a US judge issued a landmark ruling that an artist “cannot copyright duct tape or bananas.” These were the two primary materials used...

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post thumbnail for Will Humans Inevitably Turn Faith in AI Into a Religion?

05 2023 July

Will Humans Inevitably Turn Faith in AI Into a Religion?

Imagine a future where AI was all-knowing and all-understanding. These are abilities humans have typically ascribed to Gods worthy of worship. Soon, they may also...

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post thumbnail for Extreme Pride in Being American Remains Near Record Low

04 2023 July

Extreme Pride in Being American Remains Near Record Low

A new Gallup poll released just in time for the 4th of July leads with the eye-catching headline that extreme pride in being American is at...

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post thumbnail for Are You Investing In Pointless Luxury?

03 2023 May

Are You Investing In Pointless Luxury?

It is a bad sign when it takes more than a few seconds to find a light switch. Most business travelers can recall staying in...

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