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Several months ago, I agreed to be part of an interesting social media event called the Corporate Social Media Summit that will bring together a big group of companies to share real stories about how they are actually using social media. Today I thought it would be interesting to ask a few questions to the … Read more
There is a fraternity of communicators at big brands who are pushing their organizations into adopt more social media, and it is a growing list. Our team is often part of their struggle, and we try to play the role of adviser and cheerleader as they fight the internal battles to do new and more … Read more
Every year in March I make my annual trek to Austin to be part of the South By Southwest Interactive show, one of the biggest gatherings of people working in all aspects of the web in the world. For those who have been, they might describe the event as a simultaneous assault of information, networking … Read more
What if you only had to do your job once or twice per year? Apart from the tempting thought of how great your life would be without work, imagine the practical fact of how your skills that you use on a daily basis might be affected by only using them once or twice per year. … Read more
For the next three days the World Bank here in Washington DC is hosting a world changing event that few people know about. Called the Development Marketplace – it is a gathering of organizations behind 100 innovative ideas from 50 different countries on how to save the planet. The ideas can affect everything from a … Read more
Earlier today the World Business Forum, one of the largest business events in the world, kicked off at the Radio City Music Hall in New York City. It was a fitting venue to host a range of visionary speakers that could rightly be called "rock stars" for their varied achievements in the world of business. … Read more
I remember a cold morning in January, piling onto the Metro and heading with hundreds of thousands of other excited and frozen people to stand outside and watch the inauguration of Barack Obama. As you would expect, emerging in DC there were tons of vendors selling every kind of souvenir imaginable. Bobble head dolls, tshirts, … Read more
Photo Credit: Josh Hallett (hyku) There are two types of content creators at any event. The ones who are creating content because they want to, and those who are creating content because they have to (often because they have been sent to “cover” the event for a team or organization). For both, the toughest question … Read more
On Friday last week I had a chance to attend a "charrette-style" unconference called Changemakers put on by the University of California – Santa Barbara and their Center for Information Technology and Society. The attendees included people from the Sierra Club, MoveOn.org, Deloitte, Stanford, and thinkers like my friend and fellow Zero G buddy Doc … Read more
Secrets in marketing work. We all know it intuitively, each time we see a mystery URL we can't help but click on, or hear about a secret VIP deal or special event that most people don't know about. There is a powerful human impulse that makes us want to be part of the exclusive group … Read more
Non-Obvious Thinking is my latest book about the 4 secrets of becoming a non-obvious thinker - relesaed 10/01/2024.
Rohit Bhargava is a trend curator, founder of the Non-Obvious Company and the 3-time Wall Street Journal bestselling author of ten books.
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In addition to Non-Obvious Thinking, Rohit is the author of 10 books on trends, the future of business, building a more human brand with storytelling and how to create a more diverse and inclusive world.
