04 2006 August
5 Case Studies in Reinventing Book Marketing
Add to: | blinklist | del.cio.us | digg | yahoo! | furl | rawsugar | shadows | netvouz A quick look at any marketing industry...
Read Now02 2006 August
Ritz Camera Puts Carmen Electra Behind the Lens
In a promotion for charity announced yesterday and noted on the Cancer Blog, Ritz Camera will partner with Carmen Electra to promote two new printing...
Read Now31 2006 July
Eons.com Offers a New Online Community for Boomers 50+
Several weeks ago, I had the chance to speak with Jeff Taylor (founder of Monster.com) about Eons.com, his latest venture launching today. The site is...
Read Now25 2006 July
Yahoo Uses Giants of Advertising to Inspire Agencies
Working in advertising today, at least partially, is about nostalgia. Dreams of making a career in creative ads that the world would be talking about...
Read Now19 2006 July
The Human Side of Search: Directories, Wikis and Networks
One of the most popular portal sites today started with a list of Jerry Yang’s favourite sites. As Jerry grew his directory of sites into...
Read Now17 2006 July
AdAge Rounds Up Winners and Losers in World Cup Marketing
As a soccer lover, and marketer – I have to admit I paid almost as much attention to the advertising and marketing during the Cup...
Read Now13 2006 July
The PC Fights Back on YouTube
Visiting the PopTech blog I came across a link to this hilarious video spoof of the Mac ads that brilliantly counter the same messages Apple...
Read Now12 2006 July
TV Advertising's Dirty Little Secret
Every report in the industry today points to a rise in online advertising spending from large advertisers, and a decline in TV ad spending. This...
Read Now07 2006 July
What Marketers have Forgotten about Domain Names
Ten years ago, a good domain name was the most important thing in the world. Companies bid millions of dollars to get the right domain...
Read Now03 2006 July
The Carnival of Marketing at Influential Interactive Marketing
Thanks to all for their patience while I pulled together this week’s Carnival of Marketing over the holiday weekend (in the US). The posts from...
Read Now26 2006 June
Marktd and New PR Offer Digg for Marketing and PR People
Digg.com is a great resource for client research. For all of our tech clients, it’s a useful site to keep track of the most popular...
Read Now23 2006 June
Earning a Masters of Bzz Administration
Earlier this week I had the chance to participate in BuzzAgent’s first "MBA" program designed as an education course for Agency folks on how to...
Read Now21 2006 June
Wikimapia, Google's Green Summer and Marketing Mashups
Wikimapia is one of the most recent mashups with Google maps getting a lot of love on del.icio.us lately. The site is a global effort...
Read Now